The ratios, benchmarks, and standards for analyzing a company can vary significantly depending on the industry. As a novice it is impossible to know how the industry operates and how to value the performance of a company within a specific industry without some guidelines. An industry report will articulate industry specific valuations that will enhance your understanding of how your company competitively functions.
Image of the S&P Global NetAdvantage database, with a red arrow pointing to the search box.
Image of a company profile page in the S&P Global NetAdvantage database, with a red arrow pointing to the left side toolbar, and a box around the Industry Surveys option.
Image of an Industry Survey report in the S&P Global NetAdvantage database, with a red arrow pointing to the most recent report.
CFRA Industry Surveys will teach you how to analyze a company & industry
Image of the Table of Contents of an Industry Overview report from the S&P Global NetAdvantage database.
Download the Industry Survey that is most relevant for your company.
Review the section titled "How to Analyze a Company in This Industry"
Share your notes with your team.
You do not need to submit this to anyone.
Use these handouts to guide your company and industry research in S&P Global NetAdvantage. Compare this to what you found in the Mergent Online database.
Here's a screencast on how to use S&P to analyze a company and an industry.
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