Industry classification codes organize companies into industrial groupings based on similar production processes, similar products, or similar behavior in financial markets. The two most-used systems in the United States are NAICS and SIC although there are others. Upon entering such a code, many business databases provide a list of companies within that code thereby defining a market. Here is a partial list of media codes as an example:
Access the Business Rankings Annual through the Business Insights database.
Almanac of Business and Industrial Financial Ratios (2012) by 
Encyclopedia of American Industries [electronic resource]
Encyclopedia of Emerging Industries by Find MartketLine industry reports on the media industry, broadcasting and cable and market research in different countries in the Business Source Complete database.
Access to these and other publications may be found on the Fordham Library website (https://www.fordham.edu/library) by entering the title or subject under "Quick Search" in the "Electronic Books and Journals" search box.
|
The following icons are used in the databases lists: |
 Limited simultaneous users. |
 Password required. |
 Open access content. |
 Contains multimedia content such as music or video. |
|
|
Reference & Instruction Department
Fordham University Libraries
Walsh Library ♦ Rose Hill Campus ♦ 718-817-3586
Quinn Library ♦ Lincoln Center Campus ♦ 212-636-6050
Fordham Westchester Library ♦ Fordham Westchester Campus ♦ 914-367-3061
library@fordham.edu ♦ text 71-TXTX-1284 ♦ Ask a Librarian (Chat)
Contains statistics / data.